In 2010 Monique Eillebrecht and Carolien van Merksteijn (specialist in environmental management) launched the brand LÖV. Their vision: to offer people with an urban lifestyle the ultimate three-season-coat that is fashionable, functional and fair.
Fashionable: The LÖV coats have a fantastic fit. All coats have edgy details that clearly distinguish the design from the rest.
Functional: By using technical fabrics the coats are both weather resistant (waterproof/water-repellent and windproof) and breathable. Different weather conditions are taken into account by adding technical features, such as a hidden ergonomic hood and adjustable sleeve cuffs.
Fair: The carefully selected fabrics and finishing, as well as the accessories, are eco-friendly. The coats were produced under fair labour conditions, according to the 8 points of the Fair Wear Foundation.
The company terminated december 2012.